Trends In Newsroom 2008

- Introduction -

NEWSROOM BAROMETER 2008: NEWSROOM CULTURE HAS CHANGED - MULTIMEDIA, MULTI-SKILLED WILL BE THE NORM

Presentation of the Newsroom Barometer, a survey of over 700 newspaper editors from around the world, conducted in conjunction with Reuters and Zogby International.

Analysis by John Zogby, President of the polling institute Zogby International
Profile of editors who answered the questionnaire
14 questions and answers predicting the future of newspapers

In-depth focus: Integrated Newsrooms

Case studies of the world's most innovative newspapers, Chapters 1, 2 and 3

- Chapter 1 -

CHANGE YOUR NEWSROOM'S CULTURE BEFORE CHANGING YOUR NEWSROOM

The New York Times: No distinction between print and Web journalists
The Hindustan Times: American lessons adapted to the Indian multimedia newsroom
The Financial Times: Online storybuilding and integration increase circulation
The Daily Telegraph: Erasing the boundaries between print and the Web
De Volksrant: News at the crossroads of the central newsroom hub

Debate: Spanish newsrooms: to integrate or not to integrate? With Arsenio Escolar, Director, 20 Minutos; Mario Tascon, Director General, Prisacom/El Pais; Fernando Baeta, Director, elmundo.es

- Chapter 2 -

NON-INTEGRATED NEWSROOMS: SEPARATION WITH COOPERATION

Le Monde: Exchanging journalists to forge print/online relationships
Le Figaro: Flirting with integration
The Guardian: Journalists own the integration process
The Washington Post: Separate newsrooms must align their cultures

In-depth: The Keywords of Convergence: Conviction, Communication, Culture Change. Best practices in creating multimedia newsrooms with, Guillermo Franco, Online Editor, Colombia's El Tiempo; Ralph Gage, Director of Special Projects, Kansas' World Company/Lawrence Journal-World; Per Lyngby, Editor-in-Chief, Denmark's Nordjyske Medier

- Chapter 3 -

COMPLETE MULTIMEDIA CONVERGENCE: THE MODERNIZATION OF THE PRINTED WORD

Fairfax Media: Revolution at evolutionary speed in the News Megaplex
Manchester Evening News: Convergence breeds satisfied readers
Zero Hora: Convergence means more editorial planning
Associated Press: The road to integration is paved with detail

- Chapter 4 -

TRAINING PRINT JOURNALISTS FOR THE MULTIMEDIA NEWSROOM

Section 1: The need for new skills in the newsroom
Section 2: Journalism training centers and universities

Conclusion: Training applied: building the integrated newsroom at the Lancashire Evening Post

- Chapter 5 -

INVITE YOUR AUDIENCE INTO YOUR NEWSROOM

Section 1: Integrate readers into the news cycle
Section 2: Newsrooms and UGC: the world is your freelancer
Section 3: The downside of User Generated Content (UGC)
Section 4: Social networking: when newspapers become communities

Conclusion: The Bakersfield Californian: UGC enriches the community

- Chapter 6 -

ONLINE VIDEO BREAKS THE PRINT MOLD

Section 1: How the printed word became the motion picture
Section 2: How much video is enough?
Section 3: Strategies for producing video

Conclusion: Video lessons from Nouvel Observateur: do in-house production studios work?

- Chapter 7 -

MOVE WITH YOUR AUDIENCE: GO MOBILE

Section 1: eReaders: portability on a screen
Section 2: Newspapers in motion: mobile phones, mobile news
Section 3: Online-only newspapers
Section 4: Why are widgets so wonderful?

Conclusion: Spiegel Online: how a print weekly became Germany’s leading online news source

- Chapter 8 -

FUSION DESIGN: TOP PRINT AND WEB DESIGNS, 2006-2007

Top 10 newspaper designs

Top 5 newspaper website designs